Author: Mike Nelson
Finding useful user generated content can be a challenge, but luckily there are a number of tools out there that help like Technorati and Social Mention. One search engine to add to the mix and great for cross referencing the social sphere is IceRocket.
IceRocket advertises itself as a commercial search engine that “puts [...]
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Author: Mike Nelson
Posting content online is to enter a cutthroat competition, an attempt to gain notice through the litany of online information. There are several strategies to overcome this challenge, namely building a following by creating consistent quality content. One tactic that will help you is adding some color; borrow from the collective creative work of all [...]
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Author: Mike Nelson
If there is a more powerful call to action than “do somethin,” I can’t think of it. Lately more people are hearing the message and looking for ways to act. Google and a number of tech companies have combined their resources to help show you the way. All for Good is a new search engine [...]
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Author: Mike Nelson
Influencer relations is a challenge, and engaging with stakeholders on a personal level is labor intensive. BuzzStream helps organize your online relationships and track online outreach through two different tools. BuzzStream for Link Building is an automated CRM for keeping track of links. And BuzzStream for Social Media helps manage online WOM marketing activities [...]
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Author: Mike Nelson
Twitter has gotten a lot – massive amounts – of buzz, and for good reason. It is a great way for people and companies to communicate and share in a busy world. One issue that many companies face, though, is how to manage Twitter in a way that best supports its goals, fosters relationships with [...]
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